ADVANCED ANALYTICS FOR CLASSIFIEDS – WHY DO WE NEED IT?

THU 10:30 - 11:00

This is a 2017 presentation

Every day millions of people are using the trading platforms of the eBay Classifieds Group. Sites such as Marktplaats connect the right buyers and sellers. Relevance therefore is of the utmost importance creating the best user experience and resulting in more successful connections.


In this constant process data science assists us in understanding patterns of user behavior, helping eCG to create the right connections and improve the success of our clients.

What can be learned from the behavior of all these people? How can learnings be put to work to solve a wide spectrum of data challenges - showing you only relevant results, creating more successful connections and preventing fraud?
Why classifieds platforms do really need to carry out advanced analytics and how to organize it in a proper way?

Data scientist Dmitry Kamyshenkov will share his insights on scalable data science, illustrated by recent projects Dmitry and his team have been working.
 

This lecture is made possible by GoDataDriven.

  • Theme
    Digital Innovation

    Voor retailers is het een tijdperk waarin het hollen is van de ene naar de andere verandering. E-commerce trends verdringen zich om een plek in de spotlight, maar ondertussen dienen retailers zich ook op andere vlakken te ontwikkelen. Digitale innovatie lijkt de sleutel tot succes in een veranderend winkellandschap vol consumenten die zich steeds minder voorspelbaar lijken te gedragen. Het thema Digital Innovation, één van de onderwerpen tijdens het programma van de Big Data Expo, is misschien wel actueler dan ooit.